I think that the reality might be something more like: of 100 people expressing interest, ten will progress to a more serious discussion, and perhaps one or two of those ten will actually amount to something. At this point I haven't had the numbers to actually have a successful wholesale order. Not that there's anything wrong with that, it's just the way it is. Stuff happens. It's great that some folks like my products enough to consider doing business, even if it does not result in an actual deal. It's hard to say, "Sorry, I've changed my mind, I'm no longer interested." It's easier to say "I've been so busy lately!" or, "My back just went out." I've learned to stop pursuing folks who say the latter, because I just figured out the secret code. :)
Notwithstanding the above reality, I'm still going to set some creative and inventory goals and keep on plugging away. I used my soap tote in earnest on a month-long RV trip, and I must say, it worked great. I didn't have to get my hands mushed up after the last use of soap, and there was usually a place to hang it in the campground showers. It is a good product.
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